The new logo for The Book Nook cleverly combines academic and cozy elements to create a welcoming and scholarly atmosphere. The vertical, stacked design mimics the shape of a bookmark or a men’s tie, establishing an intellectual and refined tone. Within the negative space of this shape, a nook is formed, where a girl is depicted reading—highlighting the brand’s focus on literature and learning. The book she’s reading is cleverly crafted from the negative space of the bookmark/tie shape, visually tying together the concept of a personal reading nook. The warm red and pink color palette adds a cozy, inviting touch, making the logo feel both academic and approachable, perfectly capturing the essence of a place where stories come to life and readers find comfort.
SERVICES
LOGO DESIGN | ILLUSTRATION
